Kobe Bryant is the Black Mamba (with introduction)

Following several previews, Nike Basketball releases the full version of “The Black Mamba”, a film by Robert Rodriguez, starring Kobe Bryant, Bruce Willis, Danny Trejo and Kanye West. Intriguing, well produced, and indicative of the prowess in Nike’s creative direction, the film makes for another solid effort from the sportswear brand heading into NBA All-Star weekend. Enjoy!

Nike Stadium Tokyo Opening

May 22nd marks the opening of Nike Stadium Tokyo. It shall be the first in a series of ongoing installations inspired by the Nike Mercurial boot and soccer star Tadanori Lee, a player who embodies the Mercurial spirit and style of play.

Featuring the creative contributions of WOW, Keiichiro Shibuya [evala], Takeshi Hanzawa, Daisuke Gemma and Concept Conception* this is one not to miss out on if you’re in the area!